I help creators, business owners, and homesteaders turn their passion into profit through social media strategy, storytelling, and authentic content.

Grow your brand. Build your income. Thrive doing what you love.

Watch the Free TrainingExplore Thrive Academy

You’re posting on Instagram, but it’s not translating into sales.

You’re juggling content, burnout, and second-guessing every post.

You’ve tried the “rules” posting daily, chasing trends, but you want something that is sustainable.

You don’t need more followers. You need a strategy that works for you.

I’ll teach you how to create content that connects, converts, and sustains your business long-term, without burnout or guesswork.

Through Thrive Academy, my intro course, and coaching, you’ll build real relationships, sell with confidence, and create reliable income.

Your foundation for building a profitable, sustainable business on social media.

Monetize Your Instagram Without Going Viral

Bonus: 4-Day Workshop Replays:

What’s inside (17 lessons):

  • Foundation and mindset for growth
  • Defining your niche and audience
  • Building a brand that stands out
  • Securing your Instagram account
  • Introduction to brand collaborations
  • Selling digital and physical products
  • Email growth and DM sales basics

Start here. Over 3,000+ students helped worldwide.

Start today for $97

This is for you if:

You’re just starting on Instagram
You’ve been posting but feel stuck
You lack a plan to grow & monetize
You want to know how to monetize
  • Day 1: Niche and content strategy
  • Day 2: Business taxes (U.S.) with an IRS Enrolled Agent
  • Day 3: Brand collaborations and selling on social media
  • Day 4: Creating your six-figure business game plan

Thrive academy

Thrive Academy includes

Your Complete Roadmap

Build a profitable brand on Instagram and beyond.

  • Grow an engaged, loyal community
  • Create content that actually sells
  • Launch your products and offers with ease
  • Attract high-value brand partnerships
  • Turn your content into consistent income

In Thrive, you’ll learn how to:

  • Module 5 Email Marketing: Building your email list, setting up email marketing + templates. DM sales & using automations.
  • Module 6 Brand Collaborations: Working with brands, influencer portfolio creation, rates, pitch, negotiation, follow up templates
  • Module 7 Selling on Social: Selling your products, services or coaching. Content that sells, how to sell in disguise and not feel salesy
  • Module 8 Launching Courses & Guides: Creating your digital offers, ebooks, courses, memberships, coaching programs & sales funnels
  • Module 9 Time Management: Managing multi platforms and pages and evaluating your business
  • Module 10 CEO Mindset: when to hire others, how to delegate tasks so you can scale your business



Influencer Mastery (Part II)

  • Module 1 Instagram: How to use every feature effectively for growth and sales with tutorials and examples of how to position yourself
  • Module 2 Niche & Brand: Defining your target audience, market research, branding, visibility and SEO for discovery
  • Module 3 Video Content: How to record short form and long form video content, edit within Instagram and other programs, and show up confidently on camera
  • Module 4 Content Strategy: Plan content for growth, nurture, and sales (templates/scripts included)
  • Bonuses: 30-day Instagram challenges, using AI for research and content creation, photo presets and editing, student account reviews



Instagram Mastery (Part I)

join thrive academy

- Jodi @accidentalcountryfolk

"I got 3 COLD sales this week from following your stories tips in Module One. Normally I'd have to send them free samples and engage before the sale."

- Jen @mindfullmoves.jen
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"I'm having the most engagement with my reels, stories and DM's from following the reels and stories tips in Module One! In 7 days I have 50 new email opt-ins for my evergreen offer! THANK YOU!" 

- Rachael @honeysuckle_farm_morris

“My recent big win is SELLING OUT of our farm pre-orders in ONE WEEK! I've sold more orders this week than I have the past 2.5 years combined! 🤯”

"In our first year we grew a brand new Instagram account to 50k followers and hit six figures! I had another reel hit 1 million views!"

- Natalie @cottonriverfarm

Get results like these!

join thrive academy
On this call we will:
  • Clarify your niche and audit your Instagram
  • Review/edit your influencer portfolio for brand deals
  • Learn how to negotiate 4–5 figure brand deals
  • Improve your website, sales funnel or email copy
  • Build a sales/content strategy or map your next launch

What’s included:
  • Pre-call question submission
  • 90-minute Zoom call (recording provided)
  • Follow-up notes and 30 days of email support




1:1 Social Media Coaching Call & Strategy Session

Personalized support for your account, offers, and launch plan.

Book 1:1 Strategy Call for $497

- Susie @home.coop.garden

"My biggest takeaway was implementing everything Hafsa teaches and seeing results. I went from doing small paid collabs to landing one of the biggest deals with a brand for $6,000! I invested in other coaching and while they were helpful, working with Hafsa was exactly what I needed to get to the next level." 

- Sahar @sahars_suburban_garden

"Wow, Hafsa! You were patient and accommodating, and so open and forthcoming with all the information you shared. I can't believe how much value I got from ONE phone call with you! 

I am only just navigating this whole "working with brands" and was feeling unsure about how to approach it or what to expect, but you have given me the knowledge to confidently move forward. Thank you so much for your guidance and expertise. Looking forward to our next call!" 

- Jolene @oursanctuarygarden

"Thank you for helping me!!! Your knowledge is invaluable and SO HELPFUL! I feel like I actually know what I'm doing now! You're the best! 

You coached me through so many aspects of my first workshop launch. I truly couldn't have been this successful without you. My goal was to have 30-50 people register and I had 87 and made over $3,000! The response was amazing!” 

I’ve been an entrepreneur since college and have always been driven by a passion for independence, creativity and helping others.

From running small local and online ventures to growing a national marketing and sales company with my husband that served thousands of clients across the U.S., I learned early on how powerful storytelling and connection can be in business.

Early Entrepreneurial Roots

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About Hafsa Saleem

When the world changed in 2020, so did my path. We left the busy NYC area and moved off-grid to the mountains of Virginia. What started as sharing about our homestead online quickly evolved into a thriving community.

In less than two years, I built an audience of over 100,000 people, hosted online summits with more than 20,000 attendees, and partnered with the biggest brands in my niche.

Pivoting with Purpose

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About Hafsa Saleem

Building Creator Brands

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About Hafsa Saleem

As my presence grew, I began mentoring other creators who wanted to turn their passion into profit. That became Social Media Hafsa, a brand dedicated to helping entrepreneurs and creators create a sustainable income from their platforms.

Now, I’ve built three thriving creator businesses that reflect different parts of my journey as a homesteader, social media coach, health and travel creator.

Today, I teach creators in all niches and small business owners how to use social media with intention, to grow engaged communities that and businesses that last.

My focus is on strategy, systems, and story-driven content that grows your audience, creates a real impact and sustainable revenue for you.

Living and Teaching Entrepreneurship Today 

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BACK TO START

About Hafsa Saleem

You’re meant to thrive, not hustle.

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Let’s Collaborate!

Please choose which brand you’re interested in partnering with. You’ll be sent to a short intake form and receive a follow up email after.

Prefer email? Reach me at info@homesteadhafsa.com.
Travel Wild HafsaHomestead HafsaSocial Media Hafsa
  • Homestead Hafsa: homesteading, backyard chickens, sustainable living
  • Social Media Hafsa: online business, marketing, content creation
  • Travel Wild Hafsa: wellness, medical tourism, travel